Founder Adam says BlawgySEO crossed $40k ARR
His first growth post comes after two years he describes as failing in public.
Founder Adam says BlawgySEO has crossed $40k ARR, annual recurring revenue, and he framed the post as the first time he has shared growth at all.
so I feel a responsibility to finally share growth after essentially failing in public with this business the last two years
The number comes with an apology attached. He wrote that he is not trying to brag, then added that he gained a lot from watching the businesses of @marclou, @DmytroKrasun, @levelsio and @robj3d3 grow, and that he feels a responsibility to post his own after what he calls essentially failing in public with this business for the last two years. His closing line is that anyone can do it with persistence and a willingness to keep learning.
What he did not post is everything a buyer or a copycat would want. No customer count, no churn, no pricing, no cost base, no month by month curve. One ARR figure and a timeline. So treat this as a founder's own number, not an audited one, and treat the two years as the only real shape of the story we have.
The part worth keeping
Two years of nothing worth posting is the detail, not the $40k. The timelines that travel furthest on X are the ones measured in days, and the honest counterweight is rarer because nobody enjoys writing it. Marc Lou's own DataFast account runs the same way, eight months to $3k MRR before anything compounded, as we covered earlier.
It also shows the loop that these public numbers actually create. Adam names four accounts whose growth he watched, says that is why he is posting his, and the next person reading his post gets the same nudge. The audience is the distribution channel and the peer pressure at once. levelsio has been blunt that the audience itself is the asset, having put his X following at $15K a month in his moat list.
For a founder two years into something quiet, the useful read is simple. The curve that produced this post was flat for most of its life, and the person living it did not know which of the two years it would be.
Steal the numbers, not the vibes
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