Marc Lou says one sponsor deal took TrustMRR to $26,031 MRR
He says the client wanted all 20 slots and was willing to spend $30k a month.
Marc Lou says an agency founder flew from Dubai to Singapore to pitch him sponsored tweets, and left with a different deal entirely.
In his write-up, Lou says he met @thevarundeep at a meetup he organized in Singapore. The agency connects brands with influencers, and one of its clients, @higgsfield_ai, wanted sponsored tweets. Lou declined and offered a sponsor spot on TrustMRR instead, pitching it as access to 200,000 visitors. The founder flew out at 6am the next morning. Later that same day, Lou says, an email arrived asking to buy all 20 sponsor slots.
I never take money to say good things about companies (and never will), so I declined.
They flew someone in to pitch a partnership and were eventually willing to spend $30k/mo.
He capped it. Twenty slots would make the site look like one giant Higgsfield ad, so he offered five. They took all five at $7,495 a month, which he says puts TrustMRR at an all-time high of $26,031 MRR (monthly recurring revenue). Lou says the client was eventually willing to spend $30k a month.
Higgsfield has been buying Lou's attention for a while. He recently reported 912 people finishing a sponsor puzzle game he built for the same brand.
The read
The interesting move is not the number, it is the substitution. Lou says he never takes money to say good things about companies, so the endorsement was off the table. What was on the table was inventory he already owned, priced per slot, on a site people visit for their own reasons. The buyer did not care which one they got. That is the whole case for owning a placement rather than renting out your credibility, and it is one founder's data point, not a pattern.
His own framing is that the spend surprised him. He describes himself as a solo entrepreneur with a marketing budget of $0, and says he is struck by how much startups are investing in marketing in 2026. He does not claim to know whether it is the AI race or his growing audience driving it.
Separately, Tibo says Squad reached $10k MRR, and that revenue doubled in September alone. In an earlier post he says the most common question he gets is how it beats a Grok bot, and points to stacking your own AI subscriptions, built-in scrapers and email outreach, and a dashboard for tracking agents. He says he runs 8 agents and more than 30 loops.